The hard thing about this ad was also the amazing thing about this ad. Everyone at that time was talking about bigger and bigger cars because of the baby bommers that were coming into the world. There was no need for a small car from Germany that was made by the Nazis. WW2 just being over this was going to be a really hard car to sell. They marketed this car just how they should have done it. They said what it was and the things that are wrong with it. They went through how it was made and what was done to the car and what the things that could go wrong and they told you what they were. There was no other car company that told you what could go wrong with the car and what they would do to fix it. VW was doing something that would be un heard of and it worked.
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